> For the complete documentation index, see [llms.txt](https://docs.maker.co/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.maker.co/maker-pages/get-started/maker-101.md).

# Maker 101

## How it works

<figure><img src="/files/rQm9w1xeldC6q649Ecmo" alt=""><figcaption></figcaption></figure>

Create

Deliver

Optimize

Maker is the fastest way to create, publish and optimize content on your site, without a line of code.

During the first step of the process, marketers and designers use Maker's intuitive drag-and-drop editor to build rich, multimedia and web-ready experiences without code.

When logged into Maker, teammates publish these experiences directly without deployment or IT delays.

To optimize, marketers leverage data-driven insights and integrated A/B/n testing tools to make instant changes to their live content.

<figure><img src="/files/aDBrZs0opFVV3ZLyOeKC" alt=""><figcaption></figcaption></figure>

Our drag-and-drop editor is like your favorite design tool built specifically for the web - marketers use our intuitive WYSIWYG tools to create stunning, conversion-driving pages with high-resolution images, videos, shoppable product pins, SEO friendly text and more. Additionally, transform your designs into pixel-perfect, blazing fast HTML pages in one click with Figma to Maker.


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